Our innovation activities are driven by our members. Experts in certain areas, such as Ports & Logistics, meet regularly to discuss the salient issues, developments and technologies that affect their industry. The undeniable changes in logistics, in particular the movement towards the Physical Internet, is such a trending topic. This whitepaper briefly elaborates on the emergence and potential of the Physical Internet in the area of logistics. It’s a firestarter to crank up the debate and gives an impression of the kind of digital innovation our community is working on.